The Top 7 Content Marketing Trends That Will Dominate 2014

The Top 7 Content Marketing Trends That Will Dominate 2014
With content marketing being arguably the most critical piece of an inbound marketing strategy, and with an estimated 60% of businesses employing some form of inbound in their marketing, we're poised to see explosive growth in the way businesses 'do' …
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Genuine Brand Publishing Needs to Trump Generic Content Marketing
Content marketing, alleged industry savior for publishers, advertisers and marketers alike, is going through a bit of a crisis of conscience. As a medium it's come so far and so fast that it's outstripped any guidelines or definitions—and as such …
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5 Business Goals Of Content Marketing
Without the well-defined goals and strategy that come from a decent understanding of content marketing, your content is just noise — noise that neither you nor your customers will be satisfied with. Whether you're cooking up a blog post or compiling a …
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