These Five Handy Strategies Will Expand Your Marketing Influence

These Five Handy Strategies Will Expand Your Marketing Influence
Whether rushing to get sales in the door during the holiday season or making sure throughout the year that they stay on track to meet goals, or tweaking strategies on the go or looking at next year's marketing budget… hoping it hasn't been slashed …
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Xiaomi's marketing coup: Roping in Ratan Tata is a really big deal
At around $ 45 billion, Xiaomi's market value is nearly equal to the entire Tata group put together minus Tata Consultancy Services (around $ 52 billion currently; $ 130 billion with TCS). Xiaomi does not need Tata's money. Ratan Tata's own personal net …
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How Can Professional Services Firms Grow Using Content Marketing?
He's an expert in B2B marketing; prior to his role at Kennedy Van der Laan he was Marketing Director Continental Europe for Towers Watson, a leading global professional services company. Not only that, he's a very engaging speaker – I sat in on a talk …
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