Tips for Newsletters: A component of YOUR Marketing Strategy?

Tips for Newsletters: A component of YOUR Marketing Strategy?
Event on 2013-02-08 09:30:00

Newsletter: You don't need one for your business in 2013, right? Well, guess again. Newsletters are a great way to stay connected with your community and share content. They can be a wonderful tool for directing customers to your website, promote your product, and even as part of a successful e-commerce system. Our February 2nd Friday event will be all about how you can use a newsletter as part of your overall business strategy. Come on out to your next event on Friday, February 8 @Fairhaven Church, 637 E. Whipp Rd in Dayton

Our Panel:

Bill Pote is the publisher and executive editor for Dayton Most Metro, an online magazine connecting people with things to see, do and get involved with in the Dayton Region with over 30,000 unique readers per month (and growing).  Originally from Chicago, Bill moved to Dayton in 2001 and has lived downtown for the past decade where he has been involved in several initiatives to both improve and promote the urban core. (@DaytonMostMetro)

As Aileron¹s Communications Manager, Jean Webster, develops and maintains client relationships through branding, marketing, and community relations.  As the voice of Aileron, Jean keeps Aileron¹s private business community connected through Facebook, Twitter, LinkedIn, email newsletters and special events on and off campus. Jean developed Aileron¹s Social Media Strategy and has been managing and nurturing online relationships for several years. Jean is a social media facilitator and consultant to business owners and leaders. (@jeanmwebster)

Eric Brockman .. he's a rockstar from the Dayton Art Institute. (@eebrockman)

The Panel will be facilitated by Scott Sliver of the Vineyard Church and The Hope Foundation of Greater Dayton. Scott is a long time New Media Dayton member!  (@ScottSliver)

Sign up now .. you don’t want to miss this discussion.

~ February Sponsor ~

REACH Magazine is Dayton Favorite Coupon magazine. We know this because of a media auditing company called the Media Audit. Here is what they told us about our 260,000 distribution:

Over 305,709 people read REACH Magazine each month
Women – 182,668 of our readers are women
Married – 194,7111 of our readers are married
Parents – 129,219 have kids living at home
Affluent – 137,875 have incomes greater than 50K
74,802 have Household incomes over 75K
Smart Shoppers – 240,909 have used coupons in the past month
Home Owners – 249,156 own their own homes
OnLine Savy – 217,953 have made online purchase in the past year
Active Lifestyle – 235,429 Dine out 3 times per week
SMART PHONE – 135,893 have smart phones (this number has gone up significantly since the results were taken)

Online coupons, weekly thursday coupons email newsletter sign-up at top of page. Also, this is mobile friendly and you can redeem coupons directly from your smart phone if the client has digital coupons on their profile. All of these also have choices for those in Cincinnati area.

Our main web site with client profile pages and digital coupons and Thursday eNewsletter are found at

Our FACEBOOK Page is
We would LOVE everyone to LIKE our page and share our page with their friends on Facebook

Our FACEBOOK Page for Cincinnati is

YoDEAL is similar to Groupon:

YoDEAL Facebook page in Cincinnati


at Fairhaven Church
637 E Whipp Rd
Dayton, United States

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