Twitter for Business

Twitter for Business
Event on 2014-05-30 09:30:00

Twitter for Business

Open to those who have signed up to Twitter, but don’t know what to do next – this hands on course offers practical guidance on how to use twitter effectively for marketing and PR.

You will discover #hashtags and build your following while understanding how Twitter fits in to your wider marketing strategy. You will need to bring with you:

 • Email address you’re happy to use to set up an account/your log in details if you have registered


Benefits to Your Company

You will discover how Twitter can work better for you and your business. Organisations will learn how a Twitter strategy could help them achieve their marketing goals and understand best practice including ‘hashtagging’ and relationship building.


Course Content

The course will cover:


  •  Why Twitter? Understanding the site & audience
  •  Health checking (or setting up) your twitter account
  • How to post ‘tweets’ & what to talk about
  • Understanding how and when to ‘reply’, ‘retweet’ or ‘favourite’
  • Building followers
  • Building Twitter lists and how to use them
  • Understanding #Hashtags and trends, and using them effectively
  • Getting Re-tweeted
  • Picking up on PR opportunities
  • Linking Twitter to your wider Marketing strategy


Learning Outcomes

Following this course you will be able to plan and execute Twitter campaigns from start to finish, understand best practice within Twitter and build a following.  You will know how to write effective Tweets and understand the importance of content, learn how to integrate other digital marketing campaigns with Twitter and be able to monitor your brand or product on Twitter. You will understand how to engage with the influencers & advocates on Twitter and how all of this fits with your wider marketing strategy.

Book online via eventbrite! Please indicate when booking if you would like us to reserve you a PC or if you are bringing your own laptop (choose the appropriate ticket)

For more info

Contact or 0151 706 8111 

at 54 St James St
54 St James St
Liverpool, United Kingdom

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