University marketing spend up by 25% since 2009

University marketing spend up by 25% since 2009
“The challenge for those that do need to market themselves is to be creative and use their heritage while reaching new people through alternative channels. For example, social media has been used effectively by a number of private education providers …
Read more on The Drum

TeleTech Completes Acquisition of Digital Acquisition Marketing Firm WebMetro
DENVER — TeleTech Holdings, Inc. (NASDAQ: TTEC), a leading global provider of data-driven, technology-enabled customer engagement solutions, announced today that it has completed the acquisition of WebMetro, a digital acquisition marketing firm …
Read more on The Herald |

Vocus Appoints Mark Gambill as Chief Marketing Officer
Vocus, Inc. (NASDAQ: VOCS), a leading marketing cloud provider, announced Mark Gambill joined the company as Chief Marketing Officer. Gambill will leverage his significant Fortune 500 and technology company marketing experience to build and …
Read more on Benzinga

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