Using PPC Marketing to Make Content Go Viral: Here's How It Works

Using PPC Marketing to Make Content Go Viral: Here's How It Works
… and more opens the door to a whole new world of online PR. It makes PPC function a lot more like email marketing, meaning you actually know who you're promoting your content to instead of putting it out there in search or display to groups of people.
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For Task Completion, Cortana Now Integrates More Deeply With Apps
It's fascinating to consider whether and how “destination search” and virtual assistants will interact in the future. In the case of Microsoft's assistant Cortana, search is like the “Intel inside.” But Cortana is a much broader and more versatile tool …
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