VisitBritain takes to Tumblr for new content marketing campaign and renews

VisitBritain takes to Tumblr for new content marketing campaign and renews
Using Yahoo's content marketing solution, the 'Discover Great Britain' Tumblr page will be distributed on Yahoo platforms including its digital travel magazine Yahoo Travel in the US. VisitBritain will additionally run a native advertising campaign in …
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A Content Marketing Strategy That Goes Beyond Pushing Tons Of Copy
As the flavor du jour, content marketing has been embraced by many marketers. But don't be fooled. Many are just content pushers. Taking on the trappings of content producers, content marketers spit out white papers, blog posts, e-books, videos, and …
Read more on Fast Company

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