“Website-in-a-Day” for Small Business – Melbourne

“Website-in-a-Day” for Small Business – Melbourne
Event on 2014-12-02 09:00:00


"Website-in-a-Day" for Small Business

Build a Website for your Business that is

mobile and SEO friendly, one that looks

great and is super easy to manage



At the end of this course each attendee will leave with a best practice website.


The Website-in-a-Day course is a hands-on practical workshop, taught in a classroom style environment.

In the Website-in-a-Day course you will;

a Learn about various popular website platforms, their strengths and weaknesses, how and why they get hacked

a Build a professional website design that truly represents your business

a Build an extremely Google Friendly, SEO & Mobile Friendly website that can easily rank well on searches

a Learn how to manage your own website using the world’s easiest website building platform & content management system (CMS).

a Learn how to add unlimited pages, videos, images, articles or blog posts and manage your website yourself so you never have to pay for, or rely on expensive website designer or IT support ever again.

a Create 5 pages on the day; including home page, about page, services page, gallery page and contact page (with form).

a Integrate your Social Media (if applicable) the same day

a Additional website features include Blog, Embed Videos, Database Builder, List Builder and much more.



The Outstanding Value you receive:

  • Website retail price ,100.00 (save 0.00)
  • Content management workshop ,500 (save ,500)
  • 3 months website hosting 2.00 (free for 3 months)

= You save ,082.00  



 Website-in-a-Day for Small Business Course Overview  

Module 1 – Website Fundamentals 

  • The importance of having a Website
  • What your Website should / can do for you
  • Popular Website platforms (pros & cons)
  • Domain name registration & web hosting  

Module 2 – Planning Your Website 

  • Your Website objectives
  • Your ideal customer(s)
  • The image you want to portray
  • Products / services you want to promote
  • Planning your “call to action” strategies 

Module 3 – The Ultimate Starting Point to Building an Effective Website

  • How to ensure your Website is easily found online
  • Keyword Research – The Ultimate Starting Point
  • The Best Keyword Research Software (FREE)
  • Identifying the exact Keyword Phrases your customers use to find you on Google
  • How to use Keyword Research Intelligence in structuring & building your Website
  • The importance of Keyword Research in planning your Website content 

Module 4 – Website Optimisation 101 

  • Introduction to Website Search Engine Optimisation
  • The ideal Website platform
  • Structuring your Website for better search rankings
  • Importance of Page Titles and Page Descriptions
  • Image Optimisation
  • What are H1 Tags and How to use them
  • Building Website pages for purpose  

Module 5 – Website Copywriting Made Easy

  • The importance of good quality Website Content
  • How to structure your Website
  • First draft of your Website structure
  • Content that converts prospects into customers
  • How much Content is enough
  • First draft of your actual Website Content 

Module 6 – Live Build of Your Website 

  • Log-in
  • Page headings build
  • 'Home' page build
  • 'About Us' page build
  • 'Products' / 'Services' page build
  • Photo / Video 'Gallery' page build
  • 'Contact Us' page build
  • Google Analytics set up  

Module 7 – Live Q & A, Help and Support

  • Hands on Support for your live Website build
  • Group Q & A, your questions answered 

Module 8 – Advanced Web Marketing Strategies – the Next Level

  • Website Search Engine Optimisation
  • Google Adwords
  • Video Marketing
  • Cornering the Market, Multiple Website Strategies


I look forward to sharing my knowledge and experience in Digital Marketing with you!



David Lurie – Mr. SEO


at St Kilda Road Parkview Hotel
562 St Kilda Road
Melbourne, Australia

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