What A Typical Day At A Digital Marketing Firm Looks Like

What A Typical Day At A Digital Marketing Firm Looks Like
One of the best things about being a content strategist for a digital marketing firm is nothing stays the same for long. One minute you're doing client-discovery work, the next you're working on an audience assessment or talking on the phone with a …
Read more on Search Engine Journal

13 Social Media Marketing Trends in 2014 from the Experts
You shouldn't consider social media marketing trends without evaluating broader trends in digital marketing and content marketing in particular. Content marketing fuels success in social media marketing and is crucial to many other digital marketing …
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D&AD president on the changing nature of creativity in digital marketing
Digital marketing is growing up and, by my rough calculations, entering the end of its teenage years. It used to be the thing that the youngest member of the marketing team did, but since the late 90s, what digital is has expanded, evolved and exploded …
Read more on The Guardian (blog)

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