What are some myths about SEO?

What are some of the biggest SEO Myths you see still being repeated (either at conferences, or in blogs, etc) Ryan, Michigan Have a question? Ask it in our W…
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23 Responses to What are some myths about SEO?

  1. Google Webmasters says:

    Today’s video is about some SEO myths.

  2. Randy Hilarski says:

    *What are Some SEO Myths about SEO?* I personally do very little SEO. +Matt Cutts just reaffirms why I do not like it. Focusing on social is just so much more fun. #SocialMedia #SEO #Google Thank you +Google Webmasters 

  3. Joshua Berg says:

    *Matt Cutts just released, “What are some myths about SEO?* Always very helpful to clear things up, SEO myth questions have been answered a number of times. So here’s the latest out just minutes ago. Some of these have been around for a while & have been answered before, but not everyone gets it. So here’s the main SEO myth points & my (+Joshua Berg) notes on this. *If you buy ads you’ll rank higher on Google.* ▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔ *If you don’t buy ads you’ll rank better on Google.* ▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔ *Google makes changes to drive people to buy ads.* ▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔ *Here’s the mental model you need to understand why Google does what it does in the search results.** We want to return really good search results to users, so that they’re happy, so that they’ll keep coming back.* *That’s basically it, **”Happy users are loyal users.”** So if we give them a good experience on one search, they’ll think about using us the next time they have an information need.* *We are NOT going to make an algorithmic change to try to drive people to buy ads.* *Buying ads is not going to help, or hurt your rankings in any way.* *When people get into a kind of “group think.”* ▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔ *”Aha, now we know submitting our articles to these article directories is gonna be the best way to rank number 1.”* *”Guest blogging, this is totally it. If you’re guest blogging you’re going to go up to number 1.”* *”Oh link wheels! You gotta have link wheels if you’re gonna rank number 1.”* [LOL, that’s been a while back.] *If somebody had a foolproof way to make money online, they would probably use that way to make money,** rather than packaging it up in an e-book and selling it to people, or packaging it into a tool & selling it to people.* *An automated software package to white hat SEO* ▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔ *I read an article recently where someone was talking about using some automated software package & trying to do white hat SEO with it.* *Which to me sounds like buying a gun & trying to use it as a hammer.* [Sounds like he doesn’t like this idea very much, or automated SEO software packages for that matter. No surprise there.] *Someone says they made a lot of money online”* ▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔▔ *A lot of these tools have the potential to dig yourself into a hole.* *Just because someone says they made a lot of money online, doesn’t really mean they made a lot of money online.* *Approach some of the tools,** services & products you see on the various boards **with a little bit of caution.** Try to avoid “group think.”* *Keep the mental model of, “What is Google trying to do? We’re trying to return great search results for users.* *If you’re not aligned with those goals… then you’re always going to be working in opposition to the algorithms & to regular users.* [This right here is really the main key to remember.] #GoogleSEO #UserExperience 

  4. Michael Mason says:

    OK, so given that there is no link between AdWords and organic listings in Google I tried an experiment some time ago where a client ranked #1 organic for their term and IMHO didn’t deserve it. They had AdWords running so we ditched the AdWords for a while and their organic listing disappeared. Within a few days of us restarting the AdWords campaign their organic listing went back to the top of Google. Answers on the back of a stamp addressed envelope please…

  5. Perry Bernard says:

    WHY ARE GOOGLE SERPS THE WAY THEY ARE? My question: “why *wouldn’t* Google write an algorithm that drove *both* enough good results to make people happy *and* enough manipulation that you felt you had to buy paid ads?” My case in point: WHY are SERPs just 10 organic, 1-10 paid, 1-10 local etc? Why not make SERPs 20 organic, 5 paid, 5 local etc? Answer: revenue. Ergo: Google does make the algorithm and interface to earn revenue, exactly like I stated, with a balance of just enough to make us all fight for rank, or feel like we are being served ‘quality results’. “no” say’s Matt Cutts, Google doesn’t do that.

  6. Rod Lewis says:

    Matt Cutts debunks some SEO myths and along the way he actually gives some great common sense advice. I particularly enjoyed his quip about automated software, the answer really also applies to Forex software, Bitcoin software and all the other get rich quick black boxes out there

  7. Johnny Base says:

    *What are some myths about SEO?* interesting video from +Matt Cutts 

  8. Dinesh Kumar Takyar says:

    Very useful. Thank you!

  9. Tim Brownson says:

    Matt Cutts suggests guns make better hammers than hammers. Well not really, but I bet that was the takeaway for somebody.

  10. Pepper Oldziey says:

    *SEO Myths Debunked* Video with Matt Cutts sharing the purpose and intention of Google. This is pretty clear and I really enjoyed it. I love hearing the truth so that the crazy stuff you hear is known to be worthless and you know what to do with your own website. #seo #mythbusters #google 

  11. Brent Csutoras says:

    One thing I really like about this is how Matt warns against simple group thinking and focus more on what is Google trying to go. This is something that happens so often, where people get hung up on a tactic and forget to really approach marketing from a fresh point of view. This applies a lot to authority signals as well, where people seem stuck on group think and are unable to really look forward and think about where authority is really coming from and how Google is able to digest those signals. 

  12. Andy Beard says:

    *SEO Myths Stomped By **+Matt Cutts* Takes on Guest blogging, Link Wheels and other magic solutions, as well as things like buying ads from Google to rank.

  13. William Hunt says:

    Excellent video from Mary Cutts on SEO myths. Everything boils down to your sites content being the best and most relevant search result, everything else is secondary! No beating around the bush on this one.

  14. Ryan Ricketts says:

    Love this. Really appreciate the insights, +Matt Cutts. Funny, too, because I’m also a Ryan in Michigan who had this same question. I must have a twin nearby!

  15. TeamsOne says:

    What are some myths about #SEO? #internet #marketing

  16. Pedro Dias says:

    [video] What are some myths about SEO?

  17. Arun Dhiman says:

    *Big **#SEO** Myths Are Ads & Rankings & Group Think Issues* On the ads from, #MattCutts said there are two myths. (1) If you buy ads, your organic rankings will go higher. (2) If you don’t buy ads, your rankings will go higher. He also added that people think that Google makes changes to their organic results to drive more people to buy ads. All of this is untrue and a myth according to Matt Cutts.

  18. Parmveer Singh Sandhu says:

    *The question of SEO myths arises since we are still using the term ‘SEO’ while in my view it must be replaced with ‘UEO – User Experience Optimization’.* Its really ‘Mental State’ of marketers. Google wants to show ‘Good Results’ to the users, Good Results >> Useful Results, this is where UEO model works. #mattcutts on #seomyths 

  19. Cory Collins says:

    Check out the latest +Matt Cutts video! Full analysis over at +Linkarati as well: http://linkarati.com/seo-myths-debunked-matt-cutts/

  20. Carlo Rubino says:

    I miti della SEO: risponde Matt Cutts #seo #seomyths #google #mattcutts 

  21. Ahmet Deveci says:

    Well said +Matt Cutts, yet another informative video. Thanks :)

  22. Allen Deaver says:

    More good stuff about SEO and Google from Matt Cutts…

  23. Yusuf Chowdhury says:


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