What's Content Marketing Again?

What's Content Marketing Again?
In an article yesterday on another financing in content marketing, Re/code's Peter Kafka raised some legitimate questions about what's going on here, why this a real challenge for marketers, and how big the potential for the space actually is. Or, as …
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Optimize Content Marketing Strategy in 7 Steps
Unless you've been living under a rock for the last year, you know content marketing is the BIG thing in digital marketing today. But, do you know how to optimize content marketing strategy to reach your goals? I ran across this infographic the other …
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