Why the 2016 Election Is the Social Media Marketing Nomination

Why the 2016 Election Is the Social Media Marketing Nomination
As a result, marketers have been given an incredible opportunity to observe massive social movements, creative advertising campaigns, and inventive use of social media marketing collateral. While historically marketers have had to wait for the end of …
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75% of marketers say social media marketing is paying off
In part, social media has become a more effective marketing tool because marketers are increasingly developing holistic, cross-channel marketing campaigns rather than developing their social media marketing campaigns in a silo, Afshar says. The report …
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Epoxy CEO's Advice on Social Media Marketing: Create Entertainment, Not
Running a software company that publishes online video to social media platforms, I am often contacted by the marketing departments of Hollywood and traditional entertainment companies. Typically, when these companies think Facebook, Instagram or …
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