Will Google's “Mobilegeddon” crush law firm content marketing?

Will Google's “Mobilegeddon” crush law firm content marketing?
Google's Mobilegeddon arrived this week and neither law firms nor the businesses they represent were ready for it. Law firm content marketing, whether via legal blogs or websites, is going to take a big hit in search results as a result. Business …
Read more on Real Lawyers Have Blogs (blog)

Primitive Content Marketing?
While at the heart of every good content marketing program there's a solid strategy, that alone is rarely enough. To be successful, you also need to have the right processes in place. For example, content marketers often devise processes for deciding …
Read more on Business 2 Community

The Smart Hotelier's Action Plan to Digital Content Marketing – By Max Starkov
Digital Content Marketing involves the distribution of engaging information across digital marketing channels – from blogs and social media to the property website and email marketing. The sole objective of this type of marketing is to lure travel …
Read more on Hotel News Resource (press release) (registration)

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