Women’s Toolbox Announces Speakers for 2012 Unconventional Convention

Boston, Massachusetts (PRWEB) September 28, 2012

The Womens Toolbox 2012 Unconventional Convention, a conference dedicated to changing the world for women in business, has made its initial round of speaker announcements. The annual conference, taking place October 18-20 in Wakefield, MA will feature discussions on how to take your business to the next level. At the three-day conference, participants will have access to expert speakers, exhibitors, and sponsors along with training and education in the latest tools, technology, strategies and best practices to manage their business and their lives.

Content is an important part of any conference, and providing world-class content for women in business is one of the goals of the Unconventional Convention. We have a wide variety of women from a diverse range of businesses coming together for this event. The remarkable professionals speaking at the convention are committed to sharing their expertise and experience with participants in a way that is entertaining and useful for application in the real world, says conference founder Janet Powers.

More speakers will be announced in the coming days. The seven speakers announced today are:

Stephanie von Hirschberg, Features Editor at MORE Magazine, will teach attendees how to write for the media, how to present themselves as the experts the media would want to use for their stories and how to attract more readers to their blogs.

Denise Evans, Vice President, Market Development, at IBM Corporation, is responsible for the strategy and leading the marketing to businesses owned by Asians, Blacks, Hispanics, Native Americans and women in the United States and women owned, led and influenced businesses globally. Ms. Evans will discuss what leaders do to succeed and how women entrepreneurs across the globe are the backbone of the global economy.

Mike Michalowicz, globally recognized entrepreneurial advocate; CEO of Provendus Group; small business columnist for The Wall Street Journal; television host of MSNBCs Your Business Makeover Series; speaker on entrepreneurship; will be teaching participants a one of a kind Pumpkin Plan Your Business Class based on his newest book, The Pumpkin Plan.

Francine Farkas Sears, founder & CEO of WIB; President & Owner of Fabrique; Notable Women in Business award winner; will share her real life experiences on how to start, market and grow a company that is profitable and sustainable in todays economy.

Shirley Singleton, Chairman, President and Chief Executive Officer of Edgewater, a technology management consulting firm will share with the audience a lesson in how to overcoming obstacles with leadership and integrity. Ms. Singletons company has been recognized by the Commonwealth Institute as one of the Top 100 Woman-Led Businesses in Massachusetts for ten consecutive years, and Boston Magazine recognized her as one of the Top 100 Powerful Women in the Boston area.

Cindy Fren

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