WordStream Releases New Bing Ads Performance Grader

Boston, MA (PRWEB) December 18, 2014

WordStream, Inc., a provider of search engine marketing software and services, today announced the launch of its latest software tool, the Bing Ads Performance Grader. This new tool brings the concept of WordStreams award-winning AdWords Performance Grader to Microsoft Bing Ads, allowing Bing advertisers to quickly and easily evaluate the strengths and weaknesses of their accounts and get actionable tips for improvement.

Powerful Diagnostic Data

Bing Ads is a hugely underutilized advertising platform that can deliver real ROI for advertisers, said Larry Kim, Founder and Chief Technology Officer of WordStream. Our Bing Ads Performance Grader helps advertisers pinpoint areas of their Bing Ads accounts where big improvements can be made, reducing costs and driving better results.

Leveraging WordStreams wealth of PPC data, the Bing Ads Performance Grader examines the strength of your Bing account across 10 key metrics. In just a few moments, advertisers get invaluable insight into how they compare to other businesses in terms of metrics such as:

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